Jul 01 2022
One of the most common workflows our users have in June is to start focusing on high-level metrics and then zoom into individual users.
High-level metrics spark new questions like "Some users are retaining a lot more than others". To answer these questions charts aren't enough. You need to build intuition and zoom into individual users to get a more qualitative view of things. Often this leads to making connections that you otherwise wouldn't make.
For example, when building June we learned that there are a lot of different things that make a user successful. They're all different dimensions that you'd have trouble getting by querying data in aggregate, but they are very apparent when looking at raw data.
In our case, we have behavioral signals like connecting Segment, Slack, and inviting teammates. Followed by persona data like founders at seed-stage companies or product managers at companies that raised a Series A. Followed by interactions with us like manual user onboarding calls or help in Intercom debugging the initial tracking plan setup.
This week we worked on an incredible quality of life improvement on our single user page. You can now filter the activity by the events they performed on the individual user and company pages.
This makes it a lot easier to read through the data and even supports many customer support and success workflows.
Alberto Incisa della Rocchetta
Product & Growth
SOC 2 Type II